Yo, you. Shut up, listen. I don’t want your (feature) doc anymore.
I know, you are offended. So what?
Make me a really interesting website, that happens to have maybe 20 minutes total of video. In 3 minute segments. Let me trade it, use it, share it, on my phone. Let it actually have an impact instead of just stroking your and your funder’s egos. Let it be interesting and aware of today’s realities. Let it be useful. Let it never play a film festival. Ever.
Do this, and I will love you. And so will everyone else.
I’m not saying everyone should do this, but you should. Yes, you. Thanks.